Jameson Pop-Up Hosted by Master Barber Willis

This March 11th, celebrity barber/stylist Willis threw an amazing Jameson sponsored pop-up party to celebrate his work, his team, and of course his lifestyle brand. Stay tuned for a fun-filled night of Irish whiskey and some insanely fresh cuts!

Pictured above is the guy behind all of the festivities. Celebrity Barber Willis. He’s the head honcho over at Well Connected and has coined himself the term, celebrity barber/stylist. Of the many celebrities he’s done cuts for, J. Cole is among the larger known of the bunch.

The event put on was a nice way for Willis to share him and his teams work with a meet and greet totally sponsored by Jameson.

Willis is one of Jamesons lifestyle ambassadors meaning he’s involved with a ton of their marketing/PR and he has the wear-with-all to give them a shoutout at anytime.

With that, why not throw a party to promote the brand, himself and his colleagues?

You can bet I took home my fair share of Jameson gear before I went home!

Each goodie bag behind me above had a t-shirt, can opener, hat, a snack, and postcard for everyone to take home.


Let’s get this party STARTED!

Personal friend of Willis and I, Prince Estrada made a guest appearance as the bartender for the night and he put on quite a show with his cocktail creations for the event!

Since opening multiple restaurants in the city and Long Island, participating in cocktail competitions, and guest bartending all over Manhattan, Prince couldn’t have been a better candidate to represent Jameson and Willis for the event.

Check him out anytime at his resident bar, Perennial!

Diddy Kong

Awesome throwback cocktail to the good ole’ days featuring whiskey, banana, and walnut.

Servings 1 person

Ingredients

  • 2 oz Jameson Whiskey
  • 0.25 oz Demerara Syrup
  • 0.75 oz Banana Juice
  • 3 Dashes Walnut Bitters

Instructions

  1. In mixing tin, add all ingredients over ice.

  2. Shake rigorously.

  3. Fine strain into coupe glass.

  4. Garnish with dried banana chip.

Jameson’s Mule

Beautiful take on a Kentucky mule using Jameson’s Whiskey

Servings 1 person

Ingredients

  • 2 oz Jameson’s Whiskey
  • 1 oz Lime
  • 0.75 oz Fresh Agave
  • Fill Top Ginger Beer

Instructions

  1. In mixing tin, add all ingredients over ice.

  2. Shake rigorously.

  3. Strain into Collins glass.

  4. Garnish with lime wheel.

Wait for it……


SPARK THE FIRE!

Jameson’s Old Fashioned

Classic riff using Jameson’s Irish Whiskey

Servings 1 person

Ingredients

  • 2 oz Jameson’s Whiskey
  • 0.25 oz Fresh Agave
  • 1 Bar Spoon Benedictine
  • 3 Dashes Angostura Bitters
  • 2 Dashes Orange Bitters

Instructions

  1. In rocks glass, add all ingredients over ice.

  2. Stir.

  3. Peel orange.

  4. Light torch and zest w/ torch over the rim of the glass.

  5. Garnish with orange peel.

Wasn’t that an awesome selection of cocktails for the night?!

I shouldn’t have been surprised at the sheer number of people who would show up late and all at the same time. By the time 11pm rolled around, the entire barbershop was nearly full!

Why not take a look?

DJ Khaled made an appearance!

This was the most insane clipper job I’ve ever seen done on a person. Unlike tattoos, hair is totally different!

Not that my boy needed help but there’s a reason boys are boys. I hopped back there and alleviated Prince from working a little too hard and had a killer time working with him!

You bet I’ll always turn for some fan shots!
This gal mentioned she couldn’t have ginger beer but ginger-ale instead…, “what are you saying right now?!” That’s what we were all thinking here.

I can’t thank everyone for constantly making me feel like a celebrity!

Just a little shoutout to my friends for joining the party! Thanks Alan and Kate for having all this fun with me!

And of course,

Thank You Willis!

You’re one hell of a party host and it’s clear why Jameson has you on their team. Keep rocking those fresh cuts and be on the lookout, I’ll be in soon to see what you got!

Until next time guys,

“10/10 would recommend, Yancy……OUT!”

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